The Duck Fairy

Be part of the magic. For just $5, you can sponsor a rubber duck drop through our anonymous kindness campaign. Each duck is tagged with a whimsical message and placed where it’ll spark joy—on a Jeep, in a hospital room, or wherever someone needs a smile.

Your sponsorship helps cover the cost of the duck, its message tag, and the quiet moment of wonder it creates. No recognition. No strings. Just pure, anonymous joy.

#DUCKITFORWARD

Operation: Diaper Duty

Our grassroots initiative that awards select families a year-long diaper scholarship—ensuring clean, healthy bottoms for one child at a time. Through this program, we provide monthly diaper deliveries to eligible caregivers, relieving financial stress and restoring dignity through consistent, anonymous support.

APPLY

The Santana Clause Project

A holiday toy drive, dedicated to delivering surprise Christmas gifts to families in need. Inspired by the magic of anonymous generosity, this project ensures that children wake up to joy, wonder, and a little sparkle under the tree—no matter their circumstances. Each gift is handpicked, wrapped with care, and delivered with love, all in the spirit of giving without recognition. Because every child deserves to feel seen, celebrated, and believed in.

APPLY

D.I.V.A.

An emergency support initiative that provides rapid, confidential aid to survivors of domestic and intimate partner abuse. From essential resources like transportation, shelter referrals, restraining order assistance, and hygiene kits to emotional support and empowerment tools. We respond with urgency and compassion—offering anonymous care when it’s needed most, and helping survivors reclaim safety, strength, and self-worth.

APPLY

Hush Little Baby

A comfort-centered initiative that helps ensure every baby and child has a warm, safe place to sleep. Through this program, we provide cribs, bassinets, toddler beds, or twin-sized beds along with essential bedding to families facing hardship—quietly restoring peace, safety, and dignity one bedtime at a time. Because every child deserves restful sleep and a space to dream, no matter their circumstances.

APPLY

The Concrete Rose Effect

A one-time financial boost initiative designed for families who are actively working toward stability and success but need a little help to bloom. Whether it’s paying off a car, covering a final bill, or making a small family vacation possible, this program recognizes the beauty of resilience and rewards progress with dignity. Like roses growing through concrete, these families are pushing forward—and we’re here to honor that growth with anonymous support that makes a lasting difference.

APPLY

Beyond Dreams

This program is designed to help aspiring entrepreneurs turn vision into reality. This program provides select recipients with financial support to cover business formation costs, licensing fees, and—in some cases—starter inventory. Whether it’s a side hustle or a full-scale dream, Beyond Dreams removes early barriers and invests in the grit, creativity, and potential of those ready to build something lasting. Because every dream deserves a chance to rise.

APPLY